Welcome to the January 2013 edition of the Management Journey Carnival. This month’s Carnival provides tips on employee engagement, strategy, social media, small business marketing, strategy leadership, talent management and other topics. Each Carnival consists of 21 insightful articles from the web that contributors submit or that I select for inclusion.
For our first Blog Carnival of 2013, in honor of Dr. Martin Luther King’s national holiday, we’ll begin with a classic post from my blog, Management is a Journey. I’ve honored Dr. King for his change leadership and communication skills with several posts on this blog.
The ultimate goal of any leader should be to inspire others to effect positive change–to lead them to a better tomorrow. In my post, What I Owe Dr. Martin Luther King, I explain how his leadership vision and change communication message forever positively changed the self-view of a young American child.
It’s a New Year and it makes perfect sense for us to reflect on what we did last year and identify what we would like to accomplish this year. Some people do this through resolutions. Others argue for a different approach. Perhaps we can do a little bit of out-of-the-box thinking here to plan for 2013.
In her article, Forget Resolutions: Review Your Biggest Mistakes Instead, Margaret Heffernan of Inc explains that she takes some time to look through the calendar and identify what she did wrong: not out of a love of self-flagellation, but because she’d dearly like not to make the same mistakes twice.—Planning
Making and breaking resolutions year after year can cause us to wonder if we are fulfilling Albert Einstein’s definition of insanity. Maybe it’s time to ditch the resolutions, as Christina Lattimer of People Discovery explains in her article, No More Resolutions: Four Steps to Lasting Change.—Planning
Finally, for 2013, we may need to do a little research before we ever start to plan our business activities for the year. This is particularly true where managing the customer experience is involved. As Astrid van Dorst of Cloud Analysts explains in her article, 2013 Customer Experience Predictions, managers should expect certain changes and pitfalls as they manage this area.—Customer Experience
Social Media Corner
What’s your digital strategy? Do you have one? How does your digital strategy fit in with your overall marketing approach? If you are without a digital strategy, you are not alone. Fortunately, Bryce Liggins of Social Media Today has some help for you in his article, The Right Questions About Your Digital Strategy.
You know social media is here to stay so you are actively participating. You want to get as many likes as you can on your Facebook page. You want to get as many followers on Twitter as possible. This strategy may not deliver the results you need, however, as Ramon Ray of SmallBiz Technology explains in his article, Stop Measuring Social Size. Measure Social Customer Engagement (Greg Tirico’s Socially Fresh Insight). —Social Media Engagement
Many of us who have our own businesses maintain a blog like this one. Blogging is a lot of work particularly if your goal is to give your readers quality content so it helps to use quality tools to make this process more efficient. In her article, Google is Trying to Tell You Something, Are You Listening?, Ileane Smith of Basic Blog Tips reminds us not to overlook two of our greatest resources. —Blogging
Social media photo credit: Courtesy of FreeDigitalPhotos.net.
How the world continues to change! If you’re a Baby Boomer manager, it’s important to keep up with these changes to maintain your relevance in today’s workplace. Social media is a great example. In this month’s featured video from Harvard Business Review, Angela Ahrendts, CEO of Burberry provides some insights worthy of consideration in the discussion, How Burberry Manages Talent.—Talent Management